Facebook, App Platforms, and Game Theory
In this post, I explore how Facebook manages viral channels and how a little game theory might be applied to better manage their platform for developers and end users.
Foursquare/Gowalla/Yelp check-in app growth: This is your tenth check-in here, have a free burrito
How do you accelerate growth for checkin-apps? Create a loyalty program for local businesses, and they will promote your checkin app for you AND users will have an incentive to check-in often.
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